seo optimisation
Search Engine Optimisation
OCS now offers a comprehensive range of Search Engine Optimisation (SEO) packages to suit all types of businesses from blue-chip organisations through to SMEs. OCS' SEO packages specialise in helping organisations achieve better rankings for their websites within a wide range of search engines, including Google, Yahoo, Bing, AOL, Lycos, AskJeeves, MSN and AltaVista.
OCS has developed a set of SEO packages including:
- Starter package - websites (10-15 pages)
- Business package - websites (51-100 pages)
- E-commerce / Shopping Cart websites - please enquire
with a variety of options and can offer flexible payment options.
On Page and Off Page Optimisation
Bi-monthly monitoring of search engine positioning for key terms
- An experienced SEO specialist will monitor all the major search engines on a bi-monthly basis to keep track of results from any actions taken, to identify refinements and to monitor competitors. Smaller search engines will be monitored but with less importance.
Monthly research for new and existing key words and phrases
- An experienced SEO specialist will make recommendations based on the latest search engine algorithms. The required changes/recommendations will then be forwarded on to you for implementation.
Monthly content review for semantic relevance
- An experience SEO specialist will review key content, new content and updated content for semantic relevance and make recommendations. Where possible, these changes will be carried out by the specialist or alternatively they will be forwarded to you for implementation.
Monthly review of key page elements needed for search engine optimisation
- An experienced SEO specialist will review key content, new content and updated content for key page elements for search engine optimisation and make recommendations. The required changes/recommendations will then be forwarded on to you for implementation.
Monthly review internal linking / structural relevance
- An experienced SEO specialist will review key content, new content and updated content for internal linking and make recommendations. Where possible, these changes will be carried out by the specialist or alternatively they will be forwarded to you for implementation.
Link Building - directories (free and paid), social media, blogs, article and press releases as appropriate and relevant*
- An experienced SEO specialist will make recommendations on external link building. Where possible, these changes will be carried out by the specialist or alternatively they will be forwarded on to your for implementation.
Monthly and quarterly recommendations for improvement/amendments and fixes
- An experienced SEO specialist will make recommendations via regular reports for improvements/amendments and fixes. These will happen quarterly otherwise monthly if urgent.
Reporting
Benchmark report at start of service
- At the start of service a benchmark report will be provided so the success can be measured over the 12 month period, every quarter.
Monthly reporting on SERP positions (after month 4)**
- Monthly reporting will be provided to give you a snap shot of how your website is performing.
Quarterly recommendations report**
- An experienced SEO specialist will carry out a full review of the site every quarter and provide recommendations for your implementation.
Target Results
Increase key word / key phrase exposure***
- We aim to increase the range of keywords and phrases you are found for.
Listing of new content within 7-14 days***
- We aim to help to get new content indexed on a search engine within 7-14 days.
Achieve 100-150 first page listings***
- We aim to get 100 - 150 first page listings for your website across the search engines listed above.
*Link Building is carried out as appropriate and relative to what content is available via the site. Paid directories will be recommended for action.
**Monthly reports are provided from month 4. Reports details current performance and recommendations with relative priorities. Recommendations in monthly or quarterly reports that require attention of a web master / web developer / content editor are provided. Implementations are carried out separately to the above service activities, depending on priorities.
***We cannot guarantee any specific results. Search engine performance has a little lead time before initial results become apparent. It is best monitored over a 12 month period. Results vary day to day. It requires consistent attention through the above services but also importantly requires regular updates and new content provided by you to create more leverage for the specialist. The results you experience are in direct relation to this.
For further information regarding OCS' SEO offerings, please email: info@ocs-consulting.com or call 020 8236 7777.